The Blog

How can you be sure that when people search for information about products or services like yours they will ever see your site? By using SEO. Essentially, SEO is optimising all your online content so that search engines can find it and display it to people who are searching for information. The higher your website […]

By refocusing the use of their budget and optimising campaigns through specific keywords, Sienna Shutters saw their customer intake increase by 334% in a year whilst lowering their costs. THE CHALLENGE Having previously kept all marketing activities in-house, Sienna Shutters realised they were lacking the specialist industry knowledge needed to effectively implement Google advertising to […]

With the Coronavirus-induced lockdown passing 4 weeks in the UK, so much of our society has changed rapidly. People across the country are stuck in their homes 24/7 and, as a result, our online searches have been going haywire. Viral stories have even shorter life spans than they did before and our internet habits have […]

At Add People, we have been closely monitoring the developments of COVID-19 and following government advice to ensure that our employees are protected. As an agency that prides itself on helping small to medium-sized businesses, it is now more important than ever that we are present and available to support you during this difficult time. […]

Day 4: #NationalApprenticeshipWeek What better way to show you the benefits and the life of an apprentice than to give a first-hand account review from one? Meet Ben, one of our apprentices at Add People who is specializing in content and SEO. He joined us last year in January & since has made massive progress, […]

Day 3 #NationalApprenticeshipWeek Working as an apprentice at Add People comes with a multitude of benefits & awards. From progressing towards an industry-recognised qualification to an exciting community culture, Add People is the perfect place to kickstart your career! Earn while you learn and gain valuable skills and qualifications to help you in the future; […]

RH Jewellers successful SEO campaign launched by Add People was already providing the business with an abundance of new visitors to the website; however, it wasn’t resulting in them returning to the site after their first visit. Conversion Rate Optimisation was quickly implemented to enable a smooth journey through the sales funnel for future customers. […]

To celebrate National Apprenticeship Week, our Ecommerce apprentice, Rowan, will be sharing daily blog posts to reveal what it’s like day-to-day as an apprentice at Add People!   Working at Add People offers a range of opportunities & challenges. The root of these opportunities comes from competitive nature of the business & digital industry. From […]

Through creative adverts which well represented the brand aesthetic of Jack Rabbits partnered with enticing copy, the Barbershop saw applications for their training course fly in. THE CHALLENGE Creative differences are likely to arise when all parties are passionate about what they are producing. Initially, Jack Rabbits Barbers felt like their vision wasn’t being communicated […]

Add People have nurtured their partnership with Microsoft since becoming a Channel Partner in 2015, increasing advertising spend and customer uptake significantly through much hard work and interaction, to become 1 of only 5 agencies in the UK to achieve Elite Channel Partner Status. “We’re extremely proud to announce our Elite Channel Partnership with Microsoft,” […]

Search engines remain a primary driver of new business to solicitors and legal practices. Unlike much of the other advertising you may be doing, SEO (search engine optimisation) and paid search advertising will always bring motivated clients, that are either close to searching for you or actively are. This ability to specifically target people that […]

Owning a business is not easy, no one is disputing that. It takes a lot of effort and, most importantly, time. This is why it’s understandable that even the most seemingly basic of things can slip at times, such as answering the phone in a timely and professional manner. In order to combat this and […]